Building Africa's presence in Global E-commerce, one product at a time.

Empowering African brands for global success through strategic positioning on Amazon FBA, Walmart, and TikTok Shop.

African products going global

Our Mission

Launch 100 successful products in global E-commerce leveraging Amazon FBA, Walmart and TikTok Shop. Delivering $10 million in GSV in the next 5 years.

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Ready to transform African commerce

Our Categories

Strategically positioned across high-growth market segments, bringing authentic African products to global consumers.

Edible Insects
Edible Insects
The global edible insect market was valued at $1.9 billion in 2024 and is projected to reach approximately $28.54 billion by 2035, growing at a CAGR of 28.1%. We aim to strategically position African-sourced insect products within this rapidly expanding segment, leveraging the continent's rich biodiversity and sustainable harvesting practices.
Pet Treats
Pet Treats
The DTC pet food market reached $2.9 billion in 2023 and is expected to grow to $13.06 billion by 2031 at a CAGR of 19.8%. With increasing consumer demand for transparency and wholesome, natural ingredients, we see a strong opportunity to introduce single-ingredient pet treats made from organic, non-GMO, wild-caught sources across Africa.
Herbs & Wellness
Herbs & Wellness
We're focused on the rising demand for functional wellness products, including teas made from soursop leaves, holy basil, ginger, and more. Our offerings will also include nutrient-rich condiments and probiotics like black pepper and grains of paradise, as well as single-ingredient skincare products such as raw shea butter, kaolin, and clay-based face masks.
Growing Media
Growing Media
As regenerative farming gains momentum globally, there's growing interest in sustainable soil enhancers like biochar and frass—especially within the DTC horticulture market. Hobbyists and mid-scale growers are actively seeking alternatives to synthetic fertilizers. We see this as an exciting opportunity to contribute to the regenerative agriculture movement with African-produced natural growing media.
Fashion & Craft
Fashion & Craft
We are launching a unique line of wooden and clay crafts—spanning toys, kitchenware, and home decor—tailored for the global conscious consumer. Additionally, our African fashion initiative will bring textile and leather products to international e-commerce platforms, celebrating African craftsmanship and culture while tapping into high-growth fashion and lifestyle segments.

Our Brands

Building a portfolio of successful African brands for global markets.

PR

PortRivatta

Premium African products for global consumers

WA

Well Alley

Wellness and natural health solutions

ZR

Ziiroca

Authentic African crafts and fashion

What makes Cotlidon Group stand out

Our unique approach to African brand development and global market penetration.

Low complexity

Streamlined processes that make global expansion accessible for African brands.

Impact focused

Every product launch creates meaningful economic opportunities across Africa.

Transparency & Traceable Sourcing

Complete supply chain visibility from African producers to global consumers.

High product quality and reviews

Rigorous quality standards ensuring exceptional customer satisfaction and brand reputation.

Strong growth potential

Strategic positioning in high-growth market segments with proven scalability.